Seller Assistant App Review: Is It Worth It in 2025?

Seller Assistant App targets e-commerce sellers interested in Amazon online arbitrage, wholesaling, and dropshipping.

The software stands out because it presents a ton of data in a user-friendly way, allowing sellers to focus on metrics that matter the most to them.

With this tool, you can…

  • Quickly review product metrics on Amazon search results and product pages
  • Add products to track long-term in the web app
  • Conduct bulk supplier price list analysis, brand analysis, and restriction checks for thousands of ASINs, saving both time and money.
⭐ Rating: 4.7 ★★★★★
💵 Price: $15.99 to $79.99 monthly
🔍 Features: Wholesale, arbitrage, and dropshipping tools
🎯 Accuracy: Highly accurate
👥 Support: Live chat, email support, help center
🖥️ User Interface: Well-designed and beginner-friendly
🔥 Discount: Up to 10% OFF

Seller Assistant App Pros & Cons

Pros
Cons
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4.7
4.7/5
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Seller Assistant Detailed Review

Seller Assistant App is designed for dropshippers, wholesalers, and online arbitrage sellers constantly browsing for products to resell for a profit on Amazon.

That said, let’s discuss the main features that make Seller Assistant App outstanding for this unique seller group.

Key Features

Seller Assistant App’s primary feature is its browser extension, designed to provide actionable data while you browse Amazon search results pages and product pages.

The extension keeps product research simple for beginner to advanced Amazon arbitrage, wholesale, and dropshipping sellers, offering even basic metrics like Best Sellers Rank (BSR) and how many sellers compete on a product. You’ll also get like buttons to save products for later.

When browsing Amazon product pages, the extension pulls data from both Amazon and Keepa, giving you a mix of current information and historical data to uncover the product’s profitability for your selling model.

Thankfully, the extension’s panels are divided into four main parts – alerts, product information, profitability, and Keepa chart – to keep the data neatly organized.

The product information section returns ASIN, BSR, BSR drops, sales estimation, and stock information. Depending on your strategy, this section arms you with enough quick information to know if it’s worth diving into the rest of the data.

Then, the profitability area breaks down the net profit you may bring in if you sell FBA or FBM. Finally, you get a Keepa chart, which tracks all-time price history, Buy Box presence, and offers.

However, the most unique part of the extension is the top notifications panel, showing product flags that’ll save you from exploring a potentially problematic product.

This is where you have the IP Alerts feature icon, showing whether there’s a high risk of getting IP complaints for selling a product. This saves you a lot of time, inventory, and money down the road since you avoid reselling an IP-protected product that may damage your Amazon seller account’s health.

Additionally, the notifications panel shows icons to designate items sold by Amazon or those that might be oversized, meltable, and fragile. There are also buttons to check if products are rated hazmat (hazardous materials) or have trademarked names.

Want to crunch the numbers on your identified products much later? Seller Assistant makes it easy to push your analyzed products to the web application and export them to linked Google Sheets while retaining only the metrics that you want.

This leads to another prominent feature, Analyzed Products, which returns all previously liked or disliked products.

You filter products by price, product flags, category, brand, profitability, and Amazon marketplaces.

Other Features

Other Seller Assistant features mostly revolve around bulk product analysis and how you go about it.

Feature Functionality How It Works
VPN Product & Competitor Research Changes your IP address so you can access restricted supplier pages from any country.
Bulk Restriction Checker Product Research Checks up to 20,000 ASINs at a go to see if they're gated.
Price List Analyzer Profitability Research Analyze your curated product list to show FBA and FBM profitability potential while factoring in cost, affiliate fees, storage fees, and more.
Seller Spy Competitor Research Analyzes your competitor’s Amazon storefront to uncover insights on their active and inactive ASINs, product updates, price changes, and more.
Brand Analyzer Competitor Research Uncovers hidden brand strategies like Buy Box pricing across ASINs, in-stock rate, available FBA and FBM sellers, and much more.

Performance and Effectiveness

Seller Assistant App succeeds in presenting many metrics at once without drowning the seller in data. Even though dividing the information into sections helps a lot, the notifications panel, in particular, is excellent for scanning the alert icons to quickly see if a product meets your criteria.

Although product research is done entirely within the extension, Seller Assistant still allows you to save and track products via its web app. You only have to like or dislike any product on the extension to get them into the web app.

Additionally, you can quickly transfer product data to a linked Google Sheet, extracting only the desired metrics. By the way, you can add 100+ metrics to a Google Sheet, giving you plenty of data to finalize your analyses.

Overall, Seller Assistant is in tune with how online arbitrageurs, wholesalers, and dropshippers do product research and presents all the data needed to decide quickly. Did I mention that the extension loads in seconds?

User Interface and Ease of Use

Functionality Availability
Browser Extension Chrome and Firefox
Mobile App Not available
Integrations Amazon Seller Central, Google Sheets, Keepa, Make, Zapier

Seller Assistant is beginner-friendly with an easy-to-navigate interface. 

Once logged in, you’ll see a spacious side menu listing all the features you can access.

Each time you land on a tool for the first time, you get a guided tutorial on how to use it. 

New users also get an onboarding checklist to help them set up the essentials.

I also like that the Seller Assistant App extension is available for both Chrome and Firefox. On top of that, you’ll get used to the extension fast since it has a very minimal learning curve. The extension also provides tons of easy-to-digest data, even for first-time users, given it uses a lot of icons and explains what they mean when you hover over each one.

However, many Seller Assistant tools download data to Google Sheets, which may be bulky and confusing for beginners to interpret. Likewise, there’s no mobile app for now but I don’t see much functionality for that anyway, given Seller Assistant’s operating model.

Accuracy

Seller Assistant pulls price charts and BSR data from Keepa while crunching sales estimates itself.

I ran Keepa accuracy tests that showed Keepa is 100% accurate in tracking prices, doing so about every 10 minutes. Hence, you can’t go wrong with what Seller Assistant streams from this powerful tool.

As for sales estimation, I ran separate tests comparing Seller Assistant App against Amazon and tabled the results below.

ASIN Amazon Seller Assistant App
B0D8QBZNLR 200+ 354
B09H2DMR4K 2,000+ 2,085
B0DPJ2K2V7 18,900+ 7,764

Overall, Seller Assistant is reasonably accurate in estimating product sales.

I did notice that the extension sometimes doesn’t estimate sales for product variations and sales may not even show up at all. The tool also underestimated sales numbers a few times during my analysis.

In my opinion, if you solely rely on Seller Assistant App for all your research, the error margin is fairly consistent and you won’t be thrown off in your decision-making

However, combining its data with another tool might not yield the best results, given different algorithms across different tools.

Resources and Support

Seller Assistant App has a help center with tons of articles on using the software and troubleshooting problems. However, the team has made getting help easier by including a link to a help article on every tool so you can quickly look up how it works.

Furthermore, the Seller Assistant team offers personalized email and live chat support

I even reached out via live support outside working hours, and its staff replied to me via email within 2 hours. She asked additional questions to understand my problem better and finally linked to a help article to help address the issue.

On top of that, there’s a blog and YouTube channel with everything you need to maximize your Amazon business using the software.

Finally, there’s Seller Assistant University for the ins and outs of using the software and a Selling on Amazon Guide, an excellent resource for novice sellers.

Pricing

Seller Assistant App’s plans cost $15.99 to $79.99 monthly. If you pay yearly, the cost comes down to between $13.33 and $66.67 instead.

I love that the lowest tier has access to all the main features – the extension and IP alerts – and supports up to 3 Google sheets. The mid-tier can access most features except the brand and price list analyzers. It even lets you integrate Google Sheets, Make, and Zapier. 

Finally, the uppermost tier has access to all the features Seller Assistant offers.

You can test out Seller Assistant risk-free with a 14-day free trial before committing to a plan.

If you sign up with my discount link and use my coupon, RevenueGeeks10, you’ll get an automatic 10% discount on your first subscription. 

Overall, Seller Assistant is an affordable tool that offers primary features to all tiers, with a generous mid-tier that costs less than $35 monthly.

Note:

You can access the Brand Analyzer on the mid-tier plan, and the VPN extension on the basic plan, if you opt for their yearly offers. Monthly plans lack these functionalities.

Seller Assistant App Alternative

Seller Assistant App is excellent for sellers who already know where to start in their product research journey.

But what if you don’t know which niche or products to search for? Do you go on Amazon and browse randomly until you find something interesting? Or is there a way to do targeted product research first?

That’s where Helium 10 comes in.

Helium 10

While Seller Assistant is mainly an extension with other added tools, Helium 10 is an all-in-one software with most features inside the application and an extension as an addition.

Even though Helium 10’s product research is designed for private label sellers, online arbitrage sellers, wholesalers, and dropshippers can still use it to find gaps in the market.

For instance, a dropshipper can use Helium 10’s Black Box to discover products with low competition and lots of reviews, indicating an under-tapped niche.

Furthermore, Helium 10 offers many other features that Seller Assistant doesn’t, including keyword research and listing optimization. Thus, guaranteeing a better chance of success after finding viable products.

Finally, even though Helium 10 is more expensive than Seller Assistant App, its mid-tier being costlier than Seller Assistant’s highest tier, the pricing is still worth it because you get an arsenal of tools with which to run your Amazon business.

More Guides from RevenueGeeks

Is Seller Assistant App Worth It in 2025?

Yes, Seller Assistant App is worth its salt to wholesalers, online arbitrage sellers, and dropshippers looking to research products fast.

The tool presents a ton of data in a user-friendly way, helping you to quickly decide whether to pursue a product opportunity, track it for a while, or abandon it altogether.

If such a discerning tool is what you’re looking for, sign up with my exclusive discount link to get 10% OFF your first purchase. That’s up to $84 back into your pocket in the first year!

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